Tuesday, July 7, 2020

Minimum Viable Product (MVP)

"The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.”
Eric Ries

Example of MVP Statement
Virgin Airlines is one of the largest British airlines operating internationally that was established, and is owned, by Richard Branson. What was the minimum viable product for Virgin Airlines? It was just one route and one plane flying between Gatwick and Newark.

Example of Sketches
What is Minimum Viable Product?
More information here.


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Oppenheimer and Oscar Economics

This  article  is quite long, but has important modern implications.  Source: Michael Ramirez, The Gazette.